Reviewing and Approving Concepts

What You Are Looking At

When drafting finishes you land on the review screen. Each concept is a card. Near the top a line tells you how many landed against your target, for example "8 of 10 concepts." If we adjusted anything to fit our production rules, a banner at the top says so, and the details show up on the affected cards.

Your job here is to read the concepts, keep the strong ones, and set their order.

Reading a Concept Card

Each card is titled Variation 1, Variation 2, and so on, followed by the concept name. A collapsed card shows a quick preview: the suggested persona and the hook line. Open a card to see the full concept.

Inside a card you will find:

• The scene beats, labeled Hook, Scene 1, Scene 2, Problem, Solution, CTA, each with its visuals note and a word count.
• Any product showcases, with the setting, the action, what the persona says, and the length in seconds.
• If we adjusted the concept, a block that shows your guideline, our rule, and what we did, so you can see exactly what changed and why.

Each card also carries a status tag. Ready means the concept is valid and can be sent. Needs fixes means something has to be corrected before it can go to production, and the card tells you how many issues to fix. Once a concept has been sent, its tag changes to Sent to production.

Approving and Rejecting

At the top of each card are Approve and Reject buttons. Approve the concepts you want to produce. Rejecting one takes it out of the running. Your approvals save automatically, so you can leave and come back without losing them.

You do not have to approve everything in one pass. Approve a few strong ones, send those, and come back to the rest later.

Setting Priority Order

The Priority order section lets you rank concepts. Rank 1 is your top pick. Order matters because it carries through to production, so the concepts you care most about lead.

There are two ways to reorder:

• Drag a card using its drag handle.
• Use the up and down arrows on each card to move it one rank at a time.

The two cards swap places with a short animation so you can see the change. The new order saves on its own. If a save fails, you will see a short error and the order rolls back so nothing is lost.

Regenerating a Concept

If a single concept misses, open it and click Regenerate in the body. We draft a fresh version in its place. On paid plans the button shows the cost, "Regenerate (20 tokens)". If you do not have enough tokens, we tell you to add some first.

Regenerate is the right tool when the angle is close but not right. If a concept is simply not for you, reject it instead.

Generating More Concepts

Want more than you first asked for? Near the top, the Target control lets you raise the number, then a button drafts the difference, for example Generate 3 more. Each top up run adds up to 10 concepts at a time and costs the same 20 tokens per concept. If a run comes back empty, we tell you the model may need another try.

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Next: Exporting Concept Briefs